Saath7 Cricket Mahotsav 2.0 up and running!

Kapil Dev was stationed at mid on but he ran all the way to almost the square leg fence to take the catch to dismiss the great Viv Richards to create an opportunity for India to have a chance to win their first ever World Cup title. It is seizing moments like these that separate the men from the boys. What happened next was history. Kapil Dev was the man who inspired a generation to take up cricket and when you learn that he is now in association with the Saath7 Cricket Mahotsav, you can only be happy since he has once again given an opportunity to cricket lovers around the nation to love the game of cricket once more.

Here is what the director of Wonder Cement, Mr. Vivek Patni had to say about the campaign, “The entire aim is to bring unity and pride through the medium of sports and cricket being the favorite of all, there is nothing more we could ask for. It is a wonder in itself. The entire tournament is a festival from 1st November to 24th December hence we call it a Mahotsav. It is not about winning or losing, it is about the spirit.”

It is a wonderful initiative by Wonder Cement to reach the masses by providing them a platform to show their talent. What better than a game of cricket. What started as a social experiment to promote cricket at grass root level in 2015, is now gearing up for its second edition. It was the success in Rajasthan in the inaugural season that convinced the ones who matter to this time go for the fully monty. This time around, Saath7 Cricket Mahotsav will have its wing spread across three states – Gujarat, Madhya Pradesh and its birth place – Rajasthan.

Time to look at some numbers that matter about the tournament.

The tourney will have over 48,000 participants which in itself will be a record.

It will be a 7-over game, with 7 players, with one women in each team holding a bonus of 7 runs.

The finale will be held in the beautiful city of Udaipur. 16 shortlisted teams will battle it out to face the Team of Tehsil. That team will then converge at the District level and face each other to select the District teams. They will then compete for the Zonal level which will eventually meet in the playoffs at Udaipur.

Mr. Tarun Singh Chauhan, the Management Advisor further stressed on the importance of the event, he said, “This tournament was initiated keeping the consumer in mind and to involve people from all over the 3 states. The best way to do so was through cricket and we have been able to draw in people from all walks of life, something that is truly remarkable.”

“Life is a gift, and it offers us the privilege, opportunity, and responsibility to give something back by becoming more” said Tony Robbins and with the help of cricket Wonder Cement is ensuring everyone who deserves, gets a chance to display their skills. Mr. Kapil Dev said at the launch of the event, “It is a proud moment to be associated with the Cricket Mahotsav. This event brings out the hidden talents within the country and gives people from different walks of life an exhibit to their talent.” Imagine if a tournament like this, gives India their next MS Dhoni or Virat Kohli or even Zaheer Khan? The entire nation will be delighted, won’t it? Let’s wait and watch how this wonderful initiative shapes futures of those involved.


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